About Us

Believe in luxury

Looking to improve your home? Call the passionate people at SWR.

We’ve been supplying the best home and outdoor products in Hertfordshire and surrounding areas for over 20 years – fitted with all the care you’d expect from one of the UK’s premier home improvement companies.

From garage doors and entrance doors to deluxe awnings, we only work with manufacturers who are global leaders in their fields. All our partners have an incredible range of products, and a rich history of creating dream homes for customers around the world.

Whichever luxury product takes your interest, our team will assist you every step of the way – from helping you choose the right product to final installation. Why not visit our fully fitted Showroom and see the home improvements for yourself? It’s the largest in the region and open six days a week.

We are committed to making your journey with us as smooth as possible. And once the work is done, leave you with a smile on your face.

Because We Know Your Home is Your Greatest Asset….We Go Beyond

We Go Beyond For Our Customers

Yes, we are highly knowledgeable, with decades of experience and expertise in everything we do. But it’s in our DNA to be friendly too. Delivering our service with honesty, integrity and a smile.

We benchmark ourselves against industry leading companies and are extremely proud of our best in class NPS score of 96. An indicator that we are serious about our customer service.

If you’re still not convinced, take a look at our customer reviews. You’ll find that 97% of reviewers recommend SWR’s products and services.

We Go Beyond For Our People

PEOPLE AT OUR CORE is the cornerstone of our values, and an integral part of everything we do here at SWR.

We train our fitters in-house to the highest standards, which means no work carried out in your home is out-sourced to external agencies.

From first contact to final installation, every person you meet is a valued member of the SWR team.

We Go Beyond For Our Community

We’re proud to be a local company and supporting the community is very important to us.

We work with a local school, Astley Cooper, as an Enterprise Advisor Partner. We also support their Work Based Learning Programme to help students into the work place through real world experience.

We also like to do team challenges through the year for local charities. Such as a gruelling 130 mile bike journey from the Roman Theatre of Verulamium, St Albans to the Roman Baths, Bath in support of the Hospice of St Francis.